Amazon is introducing a brand new function that can enable customers to vary the character of its AI assistant, Alexa+. On Wednesday, the corporate launched three new Alexa+ character types — Transient, Chill, and Candy — that can change the AI assistant’s tone.
Within the Transient fashion, Alexa will reply with shorter, direct responses, whereas the Chill fashion will see Alexa reply extra like a laid-back pal. Enabling the Candy fashion, in the meantime, can have Alexa turn out to be hotter and extra enthusiastic, providing encouragement and positivity, says Amazon.
The thought of infusing an AI with a character has been a sophisticated problem for mannequin makers.
For some chatbot customers, a flattering and affirming AI mannequin, like OpenAI’s GPT-4o, led some customers to develop an unhealthy dependency on the know-how. In just a few instances, it even exacerbated the person’s present psychological well being points, resulting in crises and even suicides, a number of lawsuits have alleged.
Nonetheless, chatbot customers have proven a choice for controlling how their AI responds, even writing custom instructions to dictate the AI’s character. To handle this want, OpenAI launched new ChatGPT options in December that enable customers to regulate the AI’s base fashion and tone when it comes to its heat, enthusiasm and use of emoji, amongst different issues. Regardless of this, some customers are complaining that the most recent mannequin is too reassuring by default.
Amazon says its new types for Alexa have been constructed on 5 dimensions that contribute to its character: expressiveness, emotional openness, formality, directness, and humor. Every fashion represents particular ranges of all 5 components. As an example, Transient isn’t simply concise, it’s additionally informal, direct, and makes use of minimal humor, the corporate says.
To vary Alexa’s fashion, you may both communicate to the AI assistant through a tool, like an Echo speaker, or entry the function within the Alexa app’s Machine Settings below “Persona Model.”
The corporate notes that these three types are solely the primary to ship, and others can be on the way in which sooner or later.
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