Drab Fold, vibrant Professional predicted for fall iPhone occasion

For causes identified solely to itself, Apple has traditionally adopted a method of releasing cheap smartphones in vibrant and vibrant colours, whereas limiting its premium handsets to a extra muted palette. However this modified final yr with the launch of the Cosmic Orange iPhone 17 Professional and 17 Professional Max, and Apple was promptly rewarded with enormous business success pushed particularly by the recognition of that colour in China.

With this in thoughts, all eyes might be on Apple’s colour choices this coming September, when the iPhone 18 Professional and iPhone Fold are unveiled. It’s extremely unlikely that we’ll get precisely the identical selections for the second yr in a row; Apple loves so as to add a brand new colour with every technology (whereas often eradicating a number of that may not have offered so properly), so consumers can promote the actual fact they’ve received a brand new mannequin. However certainly Apple can have discovered the lesson and ensure it contains a minimum of one vibrant end.

One analyst who agrees is Mark Gurman, who discusses the possible colours within the newest version of his Energy On e-newsletter. He isn’t one hundred pc sure about what we’ll see in September–which isn’t unreasonable when predicting a beauty element almost seven months from launch–however he thinks this yr’s new end might be purple.

It’s value noting that this in all probability gained’t be as conspicuous as Cosmic Orange: Gurman describes it as a “deep purple”, and the Deep Blue possibility for the iPhone 17 Professional is a darkish navy that’s nearer to black than to the oceanic mid-blue that was accessible for the iPhone 13. (A non-Professional cellphone, after all.) So we’ll in all probability be taking a look at a wealthy burgundy somewhat than the intense scarlet of Apple’s many (Product) Purple gadgets.

However that doesn’t essentially imply there gained’t be any vibrant colours in any respect, as a result of Gurman thinks one possibility that’s presently on the desk is to supply each Cosmic Orange and Deep Purple.

“Given the success of orange, I wouldn’t be stunned if the corporate retains that possibility round and simply provides the purple as a further alternative,” Gurman explains. “However purple and orange is perhaps slightly too shut on the colour wheel to have each. We’ll see how this performs out.”

Whereas the structural and inside particulars of Apple’s yearly cellphone refreshes must be determined lengthy prematurely (after which ideally, however not at all times, saved secret), colours are examined and contemplated till fairly near launch. As Gurman notes, there have been rumors that we’d see purple and/or brown iPhones in late 2026, and he believes these would possibly simply be variants of the identical purple tone Apple has been testing.

In conclusion, then, it seems just like the iPhone 18 Professional and 18 Professional might be offered in three or 4 colour finishes: Silver, Deep Blue, Deep Purple, and presumably Cosmic Orange. We simply gained’t know the precise shade of purple till nearer the time as a result of Apple in all probability hasn’t determined but.

As for the iPhone Fold, Gurman thinks Apple will return to its earlier philosophy and punish rich prospects for getting its costliest handset. The Fold could price $2,399, but it surely gained’t are available both orange or purple. Simply “some kind of darkish grey or black and a variation of a white or gentle silver,” much like how Apple delivered the iPhone X.

For all the newest information and rumors main as much as the launches in September, bookmark our repeatedly up to date iPhone 18 superguide.