An all-in-one toolkit designed for individuals who wish to expand, manage, and monitor their Bluesky presence and following is being addressed by a new firm. In addition to other features, the subscription service BlueSkyHunter, which went live on Friday, offers an online dashboard with analytics access and additional tools for scheduling postings and automating direct messages (DMs).
The new service, which was created by Slovenian Borut Udovic with development backing from outside sources, intends to give Bluesky members access to analytics and professional development tools, even if they have previously been available on the larger social network X.
The product will facilitate the usage of Bluesky, a rapidly expanding social network with over 31.5 million users, by small and medium-sized enterprises, brands, and individual creators.
Because of the possibility the market offers, Udovic says he was thrilled to be working on a toolset for Bluesky.
“Usually, I’m already too late because big companies already have the market share,” he explains. “That’s one of the [reasons] I went to Bluesky: because it’s still pretty early … so I believe it will be easier for me to enter the market, hopefully.”
Although there are other programs that assist with social media post scheduling, BlueSkyHunter wants to provide a more comprehensive feature set, with scheduling being just one of many options.
The service also includes tools at launch, such as a thread composer and another that can automatically send direct messages to your followers, such as thank-you notes to new followers. Later on, recipients who didn’t reply to your initial direct message will also have the opportunity to toggle on follow-up communications.
Another important feature of the service is tracking your Bluesky performance. BlueSkyHunter’s dashboard provides a number of metrics and charts, such as those for tracking the number of followers overall, the number of posts made each month, engagement and growth rates, the best times to post, the most popular niches (categories), topic engagement, etc.
With an eye toward business use cases, tools for monitoring analytics about your rivals are also being developed.
In addition to measurement and content management capabilities, BlueSkyHunter seeks to provide users with insight into Bluesky trends. The more well-liked content on the social network will be displayed in a section titled Viral content. This could assist content planners in identifying popular templates that other users may use or in spotting trends and memes.
Udovic intends to add more features to the tool in the future, such as the ability to filter these posts by politics, business, travel, and other categories. (He points out that political posts currently predominate in this section.)
There will be a 14-day free trial of BlueSkyHunter before it becomes accessible as a subscription service. Normally $29 a month, the subscription is now only $15 thanks to a launch promotion. Access to future services, such as audience analysis and an AI assistant, will also be included in the deal.
Although he’s taking a risk for the time being, Udovic says he would love to hire a full-time programmer to work on BlueSkyHunter if it becomes successful.
